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Waste
Special Programs/Events | Administration | Help Desk / FAQs | Site Map | HOME These links appear at the top & bottom of every page. |
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AMERICA RECYCLES DAY
SEND IT BACK CAMPAIGN
| "We need to
let companies know that we want them to use recycled material in their products." |
Coca-Cola bottles sold on the Salt Lake 2002 Olympics venues will be plastic bottles made with 10% recycled content. Furthermore, Coke contributed an additional $300,000 to the Salt Lake Olympic Committee for recycling and waste management. Coke also expects to purchase more the 100,000 pounds of recycled plastic from beverage containers to make the closed loop recycling system work. We applaud Coca-Cola for this first step in closing the loop and salute the leadership of the Olympics in adopting the goal of Zero Waste!
Did you know that:
1. Over 18 billion plastic soda bottles are sold every year in the United States. That's enough bottles to circle the earth over 150 times!
2. There is no recycled plastic in Coke bottles sold in the United States.
3. In other countries, Coke is required to use plastic bottles made from recycled plastic.
4. In 1990 Coke announced that they would use bottles in the United States made from recycled plastic, but they have backed away from that commitment.
The IWMA believes that a major business institution such as Coke, who packages vast quantities of its products in plastic bottles, should be setting a recycling example for others to follow. Send It Back urges Coke and, by extension, the rest of the American soft drink industry, to "walk the talk."
| If you want Coke to stop using our limited virgin resources to make soda bottles and help support the recycling industry by buying and using recycled plastic, Coke needs to hear from you! |
Print out the following mailing label, tape it
on a 2-liter Coke bottle,
add 57¢ postage and
Send It Back!
(Note: before you Send It Back, rinse out the bottle, let it dry, then screw the top back
on.)
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